Press

Displayce strengthens its DOOH inventory in the DACH region through a partnership with One Tech Group

24 Apr 2025

At Displayce, we remain committed to our mission: making Out-of-Home accessible to all advertisers, everywhere in the world. Today, we’re proud to announce a new partnership with One Tech Group, a major programmatic DOOH technology player in the DACH region (Germany, Austria, Switzerland).

This collaboration marks another milestone in our international expansion, with the integration of SSP1 — One Tech Group’s Supply-Side Platform — into our own media platform. The result? An additional 43,000 digital screens are now accessible via Displayce, located in high-traffic, strategic venues.

Seamless access to one of the most powerful inventories in the German-speaking market

SSP1 is currently the leading platform in the DACH market. It brings together inventory from over 20 premium media owners across high-visibility environments: transit, gas stations, airports, retail spaces, healthcare facilities… All ideal settings where digital Out-of-Home truly shines.

By connecting SSP1, Displayce now has a total of nine SSPs integrated into its technology suite — expanding our DOOH inventory to over 1.3 million screens across 80 countries. In the DACH region alone, 61,000 programmatic digital screens operated by 66 publishers are now available for your campaigns.

Strengthening our local presence

This announcement follows the strengthening of our local footprint. Last January, we opened our Berlin office and appointed Stefan Benno Müller as Head of Sales DACH. With an expanded local presence, we’re reinforcing our commitment to building long-term partnerships and working hand-in-hand with key programmatic DOOH players in the region.

The integration of SSP1 marks a key milestone in the expansion of our programmatic offering in the DACH region. It significantly broadens our inventory and gives brands even more opportunities to activate impactful DOOH campaigns.”
Stefan Benno Müller, Head of Sales DACH at Displayce

A shared ambition: simplifying and accelerating programmatic media buying

One Tech Group shares our vision for DOOH that is simpler, more scalable, and data-driven. Their unified platform, which includes SSP1, ADSERVER1, DMP1, and NMS1, offers both publishers and advertisers a comprehensive ecosystem to activate contextualized, high-performing campaigns.

The collaboration with Displayce marks another important step in advancing programmatic DOOH in Europe. This partnership reflects the rapid growth of programmatic DOOH and the rising demand for dynamic, contextual, data-driven campaigns.”
Daniel Siegmund, Managing Director of One Tech Group

Goal: become the go-to OOH suite in the DACH region

As a mature market and innovation driver, Germany plays a key role in our strategy. Meanwhile, Austria and Switzerland offer strong growth potential for programmatic DOOH. Our ambition is clear: to become the leading OOH suite for both local and global brands, empowering them to launch data-driven, contextual, and measurable campaigns.

Want to learn more about our capabilities in the DACH region or launch a campaign?

Be bold. Be viewed.
Make your OOH campaigns spark with Displayce