Latest News
Ratecard Stars Awards: Laure Malergue and Marie Gaestel Named DOOH Personalities of the Year 2024.20/11/2024 - 12 h 30 min
Displayce wins Best Use of Digital Out-Of-Home Technology at The Wires Awards 2024 with Dell campaign08/11/2024 - 11 h 48 min
Displayce continues its international expansion with the opening of an office in Italy and the hiring of Giorgio De Somma16/09/2024 - 8 h 00 min
How to help Dell transition from offline to online with pDOOH?
Campaign, DigitalExplore DELL’ success story. Locala and Displayce deployed a powerful pDOOH campaign to generate more impact on Dell’s display campaign. By combining those two media, Dell’s objective was to transition from traditional brick-and-mortar retail to a fully digital presence. About DELL It was in 1984, in the residence hall of student Michael Dell, that Dell […]
Maximizing consideration: contextual strategies for French bee’s flights with pDOOH
Campaign, DigitalExplore Frenchbee’ success story. Ad4screen and Displayce deployed a powerful prDOOH campaign to increase awareness of Frenchbee’s flight offers to travelers & families. About Frenchbee French bee, born in 2016 from the desire of the Dubreuil Group to respond to the evolution of air transport, offers flights with exceptional onboard services. The French bee teams […]
How to use pDOOH to promote Game stores as the top choice for Christmas gifts
CampaignExplore Game’ success story. Tidart and Displayce deployed a powerful DOOH campaign to promote Game stores as the top choice for Christmas gifts in Spain. About Game Game is the result of numerous mergers and acquisitions during the 1990s. Today, there are over two hundred Game stores in Spain located in strategic areas. They have […]
Leverage mobile and DOOH to promote Campanile hotels offering
DigitalExplore Campanile’ success story. Values Media and Displayce deployed a powerful pDOOH campaign to promote Campanile’s hotels and generate new prospects in France. For this campaign, Displayce and Campanile adopted a strategy of maximising repetition to effectively reach their target audience. They carefully refined the re-exposure strategy of the campaign in order to reach their […]
Driving recognition and intent for a French watch brand with pDOOH: Pierre Lannier’s success story
CampaignExplore Pierre Lannier’s success story. Periscom and Displayce deployed a powerful pDOOH campaign to promote Pierre Lannier’s authentic and high-quality watches in France. The campaign was enhanced by precise geotargeting, allowing it to reach its full potential. About Pierre Lannier Pierre Lannier was created in France in 1977 and has not changed its mission since […]
JCDecaux & Displayce launch the first global airport programmatic DOOH offer
Product updateJCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces the launch of the first global airport programmatic DOOH offer, a first-of-its-kind solution that empowers brands and agencies to execute targeted, dynamic and contextualised advertising campaigns effortlessly across JCDecaux’s programmatic-enabled airports through the VIOOH SSP (Supply Side Platform) and more than 30 […]