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Latest News
- Displayce recruits Melissa Desfontaines to accelerate the adoption of programmatic DOOH in high-growth markets15/01/2025 - 12 h 05 min
- Ratecard Stars Awards: Laure Malergue and Marie Gaestel Named DOOH Personalities of the Year 2024.20/11/2024 - 12 h 30 min
- Displayce wins Best Use of Digital Out-Of-Home Technology at The Wires Awards 2024 with Dell campaign08/11/2024 - 11 h 48 min
Performics and DISPLAYCE envision geolocalized communications for Bouygues Telecom
Association, DigitalPerformics, a Publicis Media media agency, in collaboration with DISPLAYCE, a Demand Side Platform (DSP) dedicated to the programmatic buying of digital advertising, has implemented a made-to-measure media solution and geolocation-based communications to support the launch of Bouygues Telecom’s new 4G Box offering. With its 4G Box offering, Bouygues Telecom is targeting inhabitants of […]
DISPLAYCE is preparing to expand into Europe and recruiting!
Digital, Job, ProgrammaticSeven months after raising capital, DISPLAYCE, the leading programmatic platform dedicated to digital displays (DOOH), is moving full steam ahead. With a large inventory comprising more than half of all digital display panels in France and 85% of French trading desks (Amnet, Publicis, etc.) using the platform, the recent start-up is striving to establish its […]
The Digital Place Based Advertising Association (DPAA) adds DISPLAYCE as global member
Association, DigitalThe Digital Place Based Advertising Association (DPAA) announced today that it has added another company to its global membership roster with the addition of DISPLAYCE. Based in France, DISPLAYCE offers advertisers a DSP (Demand Side Platform) for creating and running targeted on localization and audience digital out-of-home (DOOH) campaigns. “The importance of programmatic to […]
“London Digital Signage Week”, let’s meet us!
Digital, Events, ProgrammaticNew edition of the London Digital Signage Week organized by Daily DOOH from 8th to 12th May 2017! London Digital Signage Week is a full week event in London for anyone in digital signage, interested in retail, employee communications, smart cities and digital out of home. This year, our team will participate to “Programmatic Buying and Marketplace […]
Displayce teams up with Adsquare to boost Cross-Media DOOH and mobile campaigns
Association, Digital, ProgrammaticDisplayce, the first programmatic platform for digital posters (DOOH), is forging a strategic partnership with adsquare, the leader in mobile audience data. This agreement will allow, for the first time ever in Europe, any single audience segment to be activated for both mobile display and DOOH campaigns. Optimise the impact of a campaign on […]
DISPLAYCE raises 850,000 euros
Digital, Fund raising, ProgrammaticDISPLAYCE, a programmatics specialist dedicated to DOOH, has raised 850,000 euros to accelerate its technological development. The start-up plans to recruit new collaborators. Today, only 8% of France’s advertising revenue for advertising displays is generated by digital, compared with 31% in Great Britain and 40.8% in the United States. DISPLAYCE wishes to address this […]