Blog
for dooh lovers
#programmatic #dooh #digital #data
Latest News
- Displayce recruits Melissa Desfontaines to accelerate the adoption of programmatic DOOH in high-growth markets15/01/2025 - 12 h 05 min
- Ratecard Stars Awards: Laure Malergue and Marie Gaestel Named DOOH Personalities of the Year 2024.20/11/2024 - 12 h 30 min
- Displayce wins Best Use of Digital Out-Of-Home Technology at The Wires Awards 2024 with Dell campaign08/11/2024 - 11 h 48 min
DOOH in Media planning for 2018
Digital, NewLast November, DISPLAYCE launched a major survey to collect data about DOOH’s French market situation. The study was conducted with 200 active users of the platform and permitted to collect several key data on both the actual use of DOOH in media planning and opportunities for 2018. DOOH has and will be popular in […]
[New functionality] Templates
Digital, New, ProgrammaticDISPLAYCE now offers an innovative functionality: templates, a wide range of pre-defined targeting that allow to set up a campaign within a few clicks. Templates are available directly after creating a new campaign in the “BY CAMPAIGN” tab or by adding a new line item to an already existing one. When the template is […]
The DISPLAYCE team is growing and recruits!
Digital, JobThis week, we welcome 3 new recruits and are still looking for new profiles to complete our team. Welcome aboard! Paul Simon, our new Product Manager, homonym of a famous singer. Renaud, Senior Full Stack Developer, our second homonym in the French song category Simon, Junior Marketing Product Manager or known as “the man […]
Very nice year 2018!
DigitalThe entire DISPLAYCE team wishes you a wonderful, an incredible year 2018! In the absence of having made good resolutions concerning our addiction to coffee and puns, we intend to attack this new year with ever more new features on the platform and innovative campaigns as much as successful. See you soon! ;-) The […]
Digital display, the top growing media!
Digital, New, ProgrammaticIrep, Kantar media and France Pub announce the latest result of the media advertising market, the study was undertaken over a 9-month time span from January to September 2017. The 3 quarters of 2017 show a drop-in ad revenues for traditional medias: Radio: – 4,2%, TV: -0,3%, National dailies: -9,4%, Magazine: -11,1%. Only 3 […]
New! Interactive map for campaigns
Digital, New, ProgrammaticThis month, DISPLAYCE launches a new feature on its platform: an interactive map allowing instant visualization of the reporting of its campaigns! How does it work? This new function is available by clicking on the “REPORT” tab and then “BY CAMPAIGN”. A filter system allows you to select different types of display screens, broadcasting […]