Latest News
Displayce recruits Melissa Desfontaines to accelerate the adoption of programmatic DOOH in high-growth markets15/01/2025 - 12 h 05 min
Ratecard Stars Awards: Laure Malergue and Marie Gaestel Named DOOH Personalities of the Year 2024.20/11/2024 - 12 h 30 min
Displayce wins Best Use of Digital Out-Of-Home Technology at The Wires Awards 2024 with Dell campaign08/11/2024 - 11 h 48 min
[Infographic] DOOH in France (2/3)
Digital, InfographicDISPLAYCE, first DSP dedicated to DOOH (Digital-Out-Of-Home), reveals the second part of its series of infographics in French on “Le DOOH en France”. Based on a survey conducted among a panel of 200 active users of the platform*, as well as statistics disseminated by the IAB, Mad conseil or IPG Media Lab, this infographic aims […]
LiveRamp partnership!
DigitalLiveRamp and DISPLAYCE come together to increase the targeting performance of DOOH campaigns! DISPLAYCE, 1st DSP dedicated to DOOH (Digital-Out-Of-Home) announces its collaboration with LiveRamp, OnBoarding data leader, company of the Acxiom group. This association allows to combine the wealth of data and programmatic flexibility to refine the qualification of digital panels when targeting […]
The Ad-review, 1st ad-verification reporting of the DOOH campaigns
DigitalThis month, DISPLAYCE launches the Ad-review, the first ad-verification reporting that measures the media quality of your DOOH campaigns. The goal? The Ad-review gives you statistical data and a qualitative assessment of your campaigns by automatically auditing a percentage of the screen distribution in the field. What criteria? – Image quality – The relevance […]
DOOH inside ski resort!
DigitalDISPLAYCE adds a new network to its platform: dynamic display totems located in luxury ski resorts. Enjoy this season to take the opportunity of targeting mountain lovers inside their holiday accommodation with your adds. As the screens are located inside luxury resorts you will be touching an audience that mostly belong to the upper […]
[Business Case] Pure Player
DigitalWith 72 billion euros and growth of 15% *, sales on the internet give prominence. The ease of access to the product, the means of comparison ultra fast or the gain of time convince each year always more French. However, physical stores remain a safe bet in the purchasing process, according to a Cetelem/Harris […]
[Infographic] The DOOH in France (1/3)
Digital, Infographic, ProgrammaticDISPLAYCE, first DSP dedicated to DOOH (Digital-Out-Of-Home), reveals the first part of its series of infographics in French on “The DOOH in France”. Based on a survey conducted among a panel of 200 active users of the platform*, as well as statistics disseminated by the IAB, Mad conseil or IPG Media Lab, this infographic aims […]