Entries by displayce

Leverage mobile and DOOH to promote Campanile hotels offering

Explore Campanile’ success story. Values Media and Displayce deployed a powerful pDOOH campaign to promote Campanile’s hotels and generate new prospects in France. For this campaign, Displayce and Campanile adopted a strategy of maximising repetition to effectively reach their target audience. They carefully refined the re-exposure strategy of the campaign in order to reach their […]

Driving recognition and intent for a French watch brand with pDOOH: Pierre Lannier’s success story

Explore Pierre Lannier’s success story. Periscom and Displayce deployed a powerful pDOOH campaign to promote Pierre Lannier’s authentic and high-quality watches in France. The campaign was enhanced by precise geotargeting, allowing it to reach its full potential. About Pierre Lannier Pierre Lannier was created in France in 1977 and has not changed its mission since […]

JCDecaux & Displayce launch the first global airport programmatic DOOH offer

JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces the launch of the first global airport programmatic DOOH offer, a first-of-its-kind solution that empowers brands and agencies to execute targeted, dynamic and contextualised advertising campaigns effortlessly across JCDecaux’s programmatic-enabled airports through the VIOOH SSP (Supply Side Platform) and more than 30 […]