Entries by displayce

How Ria Money Transfer used programmatic DOOH and live flight data to enhance brand visibility for their airport agency. 

Explore Ria Money Transfer’ success story. JCDecaux and Displayce deployed a powerful programmatic DOOH campaign using live flight data to trigger creatives at the right moment and enhance Ria Money Transfer’ brand visibility. About the clients and partners Ria Money Transfer Ria Money Transfer is a leading global money transfer and foreign exchange company, providing […]

Displayce and JCDecaux launch exclusively ‘Airport Live Triggering’: a solution for multi-airport real-time passenger targeting

Displayce unveils “Airport Live Triggering” in partnership with JCDecaux, the world’s number one in outdoor advertising. This new feature, exclusive to the Displayce DSP, enables self-service, real-time activation of DOOH campaigns across multiple airports within the JCDecaux inventory simultaneously, leveraging data such as flight boarding and landing gates. Displayce integrates live flight data for enhanced […]

Luxury hotels and programmatic DOOH: Sofitel’s brand awareness strategy

Explore Sofitel’ success story. Dentsu and Displayce deployed a powerful programmatic DOOH campaign to increase brand awareness for the Sofitel hotels in the USA.  About the clients  Sofitel Pioneering French luxury hostels, Sofitel was founded in 1964 with the opening of its first hotel in Strasbourg. Sofitel blends French spirit with local culture through sophisticated […]