Entries by displayce

New RTB inventory: Airport and Malls

The french RTB inventory continues to grow! Displayce, DOOH expert, announces its new inventories: JCDecaux Airport & IMediacenter. DISPLAYCE is a DSP partner for the programmatic launch of JCDecaux Airport. With more than 600 screens in France, JCDecaux Airport is your daily partner in the airports of Paris ( CDG & Orly), Toulouse, Lyon, Marseille, Nantes and Bordeaux. International […]

Havas Programmatic Hub & Havas Media France choose Displayce to run the first DOOH programmatic campaign for Meetic on the JCDecaux network!

Havas Programmatic Hub & Havas Media France choose Displayce to run the first DOOH programmatic campaign for Meetic on the JCDecaux network! Havas Media France and its Trading Desk Havas Programmatic Hub (HPH) have entrusted the Demand-Side-Platform DISPLAYCE with the management of Meetic’s very first DOOH programmatic campaign. From 22 July to 7 August, the […]

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[Iinfographic] The evolution of DOOH buying in France

DISPLAYCE, the French DSP specialising in DOOH (Digital-Out-Of-Home), publishes an infographic on the evolution of DOOH buying in France. It follows a survey of multi-media agencies, independent trading desks and agency trading desks conducted between 15 March and 19 April 2021. The study reveals that 79% of DOOH buyers will be using RTB programmatic by […]