Entries by displayce

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DISPLAYCE ANNOUNCES THE OPENING OF ITS FIRST OFFICE IN SPAIN TO REINFORCE ITS INTERNATIONAL PRESENCE AND GROWTH AMBITIONS!

Displayce, a French technology platform that allows users to buy advertising space on digital screens in real time, has announced the opening of its first office in Madrid to strengthen its international presence. This move was already initiated last July when the platform announced a strategic partnership including a majority stake by JCDecaux, the world’s […]

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Case study – Fondation contre le cancer in Belgium

Real-time buying only on DOOH panels over weighted by the target as soon as the UV index was above 3 Objectives – Gain awareness through an ultra-targeted device Location – Belgium, targeting major cities Partners – Robert & Marien; JCDecaux, Clear Channel; VIOOH, Broadsign The Foundation against Cancer plays an important role in three domains […]

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DISPLAYCE announces a strategic alliance, including the acquisition of a majority stake by JCDecaux, to become a benchmark DSP in outdoor advertising.

Press release – Bordeaux, July 5, 2022 – DISPLAYCE, a leading Demand-Side-Platform (DSP) company specialising in the purchase and optimisation of digital outdoor advertising campaigns (DOOH), announced today a strategic alliance, including the acquisition of a majority stake by JCDecaux, the number one outdoor advertising company. The young Bordeaux-based company, created in 2014 and dedicated […]