85% of the french digital inventory is now available on the DISPLAYCE platform!

DISPLAYCE, the leading DSP dedicated to digital displays, is enhancing its inventory in key locations through partnerships with new publishers.

32% of French superstores and new contexts (hotels and campsites) are now available on the platform, making DISPLAYCE the largest DOOH inventory in France.

85% of French digital display panels are now available on DISPLAYCE. With an inventory of more than 34,000 panels, the platform offers four different types of screen (giant: 7m², totem: 65’’, TV: 52’’, direct: 22’’) in a variety of contexts such as shopping centres, public spaces, recreation areas, transport and health centres.

This wide range means advertisers can capture the attention of 25 million potential contacts every day, as they wait or on their daily commute.

In addition to this large inventory, DISPLAYCE also ensures that its campaigns are implemented quickly (within just 24 hours) and offer relevant tactical targeting.

On top of the selection of communication contexts, the automated buying platform also offers audience targeting (socio-demographic, behavioural), interest targeting and ultra-precise geo-localisation targeting (GPS coordinates).