Gordon Bonifacio, Head of Sales UK at Displayce, joined DPAA webinar series: Research, Retail & Technology Series on November, 6th, 2024.
During the session, he provided insights into how Dell leveraged programmatic DOOH to enhance its advertising strategy. By integrating DOOH with mobile and desktop campaigns, Dell effectively maximized touchpoints, ensuring seamless engagement with its target audience at the right moment and location.
Watch the webinar
Discover how programmatic DOOH can elevate your marketing efforts by watching the full webinar.
