On 5–6 June 2025, Displayce is heading to London for one of the most anticipated gatherings in digital media and programmatic advertising. As a proud sponsor and speaker, Displayce is delighted to support the 10th anniversary of the Programmatic Pioneers Summit, a key event for the programmatic ecosystem.
About Programmatic Pioneers Summit
The Programmatic Pioneers Summit is Europe’s leading digital media and programmatic event for advertisers, bringing together brands, agencies, publishers, and tech providers under one roof. Taking place on 5–6 June 2025 in London, this event is more than a conference, it’s an event that fosters innovation, networking, and forward-thinking strategies.
Attendees can expect a high-level program featuring keynotes, panels, and roundtables led by top European media and programmatic experts. The summit will cover key challenges and opportunities in the industry, from privacy-compliant strategies and first-party data to contextual targeting and retail media. It’s also a chance to explore different formats like DOOH, CTV, audio, and mobile video, as well as the role of AI and analytics in boosting campaign performance and creative impact.
As 2025 marks the 10th anniversary of the Programmatic Pioneers Summit, the event will also include a celebratory drinks reception on 5 June at 5:15 PM at The Nest bar, offering a valuable moment to connect with peers and industry leaders.
Displayce at Programmatic Pioneers Summit
As a sponsor of this year’s summit, Displayce is proud to support the event and contribute actively to the programmatic dialogue, particularly around Digital Out-of-Home.
This participation is an opportunity for us to share our vision of a more connected, contextual, and data-driven DOOH ecosystem. We aim to bring valuable insights into the evolving role of DOOH within omnichannel strategies, to highlight tangible campaign results, and to initiate conversations with partners and players across the programmatic landscape.
Don’t miss Displayce’s DOOH conference
On 5 June 2025 at 2:50 PM, Gordon Bonifacio, Head of Sales at Displayce, will take the stage to present a case study titled: “How context, data and programmatic DOOH drive attention & consideration for brands”.
This session will explore how programmatic DOOH, when paired with contextual relevance and actionable data, can significantly boost both attention and brand consideration. It is a must-attend for professionals looking to activate smarter DOOH strategies and gain insights into the integration of DOOH into omnichannel marketing plans.
With a robust background in programmatic sales across various digital platforms, Gordon brings deep expertise in sales strategy, business development, and international expansion, particularly within the UK market. Prior to joining Displayce, he was the UK Sales Director at Splicky, where he first delved into programmatic DOOH, working closely with UK agencies to drive the integration of programmatic advertising into OOH. As Head of Sales at Displayce, Gordon collaborates with agencies, advertisers, media owners, and tech partners to further embed programmatic DOOH into campaign planning processes, positioning Displayce as the leading OOH suite in the market.
Let’s connect in London
We look forward to seeing you there. Don’t miss Gordon’s talk, and feel free to connect with us during the networking sessions to explore how Displayce can help power your DOOH strategies.