From June 16 to 19, 2025, Displayce will be present at the Cannes Lions International Festival of Creativity. The global meeting point for leaders in advertising, communications, and innovation. We are pleased to announce our participation as co-hosts of The Avenue, alongside JCDecaux and VIOOH.
About Cannes Lions
Since its launch in 1954, the Cannes Lions International Festival of Creativity has become the global benchmark for excellence in advertising and communications. This annual event brings together top creatives, marketers, tech innovators, and media experts from all over the world.
From iconic keynotes to cutting-edge campaigns, Cannes Lions is where creativity gets celebrated, challenged, and redefined. It’s a week of high-level networking, learning, and inspiration. All on the stunning backdrop of the French Riviera. For brands and any advertising related company, it’s the place to be seen, be remembered, and be part of the future of our industry.
Displayce at Cannes Lions
We’re proud to announce that Displayce will be co-hosting The Avenue, an exclusive space dedicated to showcasing the power of Out-of-Home advertising. Developed in close collaboration with our strategic partners JCDecaux and VIOOH, this initiative reflects our joint commitment to driving innovation in the DOOH and OOH industry.
For Displayce, this is a unique opportunity to connect with industry leaders, share our vision of programmatic DOOH, and demonstrate how data and creativity can work hand in hand. It’s also a moment for brands and agencies to explore new possibilities in OOH, with experts ready to dive deep into real-world case studies and technological innovations.
The Avenue agenda: Why you should not miss it
At The Avenue, every detail is designed to inform, inspire, and connect. Expect a curated speaker programme that delivers sharp insights and actionable takeaways. Some highlights include:
- “Be seen, be remembered”
Explore the psychology of visual impact, the importance of context, and how to craft messages that leave a lasting impression. - “JCDecaux Gets Real With…”
Honest conversations with influential CMOs on what it means to “get real” in today’s marketing landscape — and why it matters. - “Show Me the Poster, We’ll Show You Results”
Real campaigns, real outcomes. Discover the creative strategies that turn powerful visuals into performance. - “Showcasing the Possible”
Discover how data intelligence is transforming DOOH and helping digital campaigns work up to 52% harder.
Add to that a range of sessions from inspiring partners like System1 and Uncensored CMO, and you’ve got a programme you can’t afford to miss.
Meet us on the Croisette
You’ll find Displayce at The Avenue from June 16 to 19, located in the heart of the action at Cannes Lions. Our team will be on-site throughout the event, ready to welcome you for coffee, a light lunch, or an aperitivo — all in a relaxed and refined setting designed for meaningful discussions.
Our Displayce crew at The Avenue will include:
Stop by to discover how Displayce is helping brands and agencies activate impactful DOOH campaigns around the globe through programmatic and data-driven solutions.Whether you’re looking to learn, network, or recharge, The Avenue is your go-to spot at Cannes Lions 2025. Register your interest now to receive our speaker agenda and exclusive event updates.
